THE ART AND BUSINESS OF SPEAKING

  • Innovating the Webinar Model

    How many times have you heard webinars are a way to make passive income in this business? A few year...

    Innovating the Webinar Model
  • 10 Tips for Going International

    Are you an international speaker? Actually, this is a trick question. You most certainly are an inte...

    going-international
  • 4 Steps for Building a Speaking Business That Outlives You

    Bill Brooks, CSP, CPAE, began his career as a college football coach. He was at his happiest when he...

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  • Will You Marry Me? 5 Tips for Fully Engaging Your Clients

    Remember the old elementary school rhyme, “First comes love, then comes marriage…”? It was so ...

    Marry-Me-Blog-Post
  • Get Your Book Noticed

    You put your life on hold so you could finish writing your book. Now, you can sit back and relax whi...

    Get Your Book Noticed
  • Five Speaking Rules You Can Break

    As with almost anything else you read about the speaking business, these ideas may or may not work f...

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  • Prezi Presentations: 10 Ways to Wow on Computers, iPads and Websites

    The presentation software Prezi allows you to convert your existing slide deck into a dynamic new sh...

    Prezi-Presentations
Are You a Fan of BDA? 27 Tips to Add More Value to Your Speech

Are You a Fan of BDA? 27 Tips to Add More Value to Your Speech

As busy, traveling speakers, it’s easy to focus all attention on getting the gig, doing a great job and heading home. The most successful and profitable speakers know now, more than ever before, that’s not enough. Our industry has changed. Our ...

3 Secrets to Killer Branding and Copy

3 Secrets to Killer Branding and Copy

1. DIRECTION Are you ready to take your speaking career to the next level? The secret is not promoting YOU. People are tired of being “sold.” They want answers to their problems, not just a list of accolades and product pitches. It’s time to flip the...

3 Mantras for Sales Success

3 Mantras for Sales Success

The speaking world has changed. Our clients are well-informed with information at their fingertips 24/7. Let’s face it, sometimes we’re surprised how much they know about our businesses. The global recession has led to budget cuts everywhere. Training budgets have been slashed. The list goes on. I keep hearing “There’s no more low-hanging fruit, no...

Get Your Book Noticed

Get Your Book Noticed

You put your life on hold so you could finish writing your book. Now, you can sit back and relax while the sales roll in, right? Wrong! Developing a publicity strategy is critical to your book’s success. Ever since I was a little girl, I was surround...

Packing and Travel Tips to Become  a True Road Warrior

Packing and Travel Tips to Become a True Road Warrior

I don’t have time to do fancy folding or play Jenga with my luggage. I travel a lot and most of the time I am not in a hotel long enough to unpack my suitcase. I need to get into the hotel, peel off what I have been traveling in, switch to new stage ...

Avoiding the Feast-or-Famine Cycle in Your Checkbook

Avoiding the Feast-or-Famine Cycle in Your Checkbook

If you are busy with revenue-producing activities, you’re probably cutting back on your marketing time. And when your calendar clears, so does your bank account! Here are five tactics for avoiding the feast-or-famine cash cycle common to speaking and...

Money Under Your Nose: 8 Easy Steps for Success

Money Under Your Nose: 8 Easy Steps for Success

Do you ever seriously listen to suggestions from your audience? All professional speakers have been approached by audience members after a program, who offers suggestions for improving our presentations. Generally, the suggestions go in one ear and o...