THE ART AND BUSINESS OF SPEAKING

  • Wringing More Value from Your Core Content

    These are exciting times for professional speakers who write books. Modern techniques and new techno...

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  • Don’t Be Caught Tailoring Your Presentation with These 5 Tricks

    When you tailor your presentation to a particular audience, you not only prove your professionalism ...

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  • Role Agreements, Not Job Descriptions

    When hiring staff, many people use ‘job descriptions’ to define what the person will do....

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  • Pod Publishers: Scams and Frauds

    Authors and professional speakers have been contacted lately by organizations offering “self-publish...

    Pod Publishers: Scams and Frauds
  • 3 Online Tools to Expand Your Business and Build Your Tribe

    For 21 years, I drove by my dream home, which sits on 10 pristine acres in the Cascade Mountains out...

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  • Expand Your Brand: How to Create Your Ideal Business Model

    Ahhhh, the good old days. When a speaker could build a keynote business and speak 80 times per year ...

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  • 12 Tips for Becoming a Global Speaker

    As a speaker who has worked on six continents, I’m often asked, “How can I expand my business beyond...

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The Power of the Pie: How to Build a Business Even If You’re Not an Expert

The Power of the Pie: How to Build a Business Even If You’re Not an Expert

Since attending my first NSA workshop in 1995 in St. Louis, I’ve heard a common theme screaming down from the heavens. Maybe not quite the heavens, but definitely recorded video clips! If you’ve been to any NSA event, you probably know what I mean &#...

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Keynotes That Kill: How Your Program Titles Will Make or Break Your Brand

EXCITE YOUR READER Don’t let your brand be drowned out by your competition, underwhelming content, or information overload. It’s simple: We read news stories, social media feeds, and magazines based on the headlines. The more captivating the headline...

Why Fee Integrity is Hurting You

Why Fee Integrity is Hurting You

I first heard the term ‘fee integrity’ when I started hanging around the National Speakers Association. It means as a speaker you should know your fee level and not waiver from it. Don’t lower your fees. Don’t negotiate price. This goes against everything I know and believe as a pricing expert. Almost every successful compan...

Publish or Perish!

Publish or Perish!

As someone who has spent a good amount of years in and around academia, the age-old phrase “publish or perish” is one that was constantly heard at faculty meetings, and one that continues to thrive in academic circles. And as you give some thought to...

A Speaker’s Nightmare

A Speaker’s Nightmare

Have you heard people say that you should never leave the house without making an effort to look good, because you never know who you may bump into? How about…because you never know when you may have a speaking engagement? I was asked to speak ...

The 5 Biggest Money Risks for Speakers

The 5 Biggest Money Risks for Speakers

Do you dread doing your accounting? If so, you’re not alone. As speakers, we need to know we have enough money in the bank, but we might have a bookkeeper to take care of the endless posting chores that all small businesses have. Or we may trudge thr...

10 Tech Travel Tools Every Speaker Should Know

10 Tech Travel Tools Every Speaker Should Know

Unless you’re a webinar wizard, you probably travel now and again (or all the time) for live presentations. Even though life on the road can be a challenge, technology today can make things so much easier. Here are a road warrior’s top 10 travel tool...