THE ART AND BUSINESS OF SPEAKING

3 Reasons to Tweet for Yourself

three-reasons-to-tweet-yourself

If you’re not tweeting for yourself, you’re wrong!

I’ve noticed a lot of speakers using Twitter – and that is awesome. It’s one of the best ways you can connect to your audience, your prospective audiences, and those who love your topic – and YOU!

And that’s the point. When people follow you on Twitter, they’re expecting to interact with YOU. They want to connect with you, learn from you, and maybe have a conversation or two with you about what you’ve shared. How do you expect to connect with people when you’re paying someone else to tweet for you?

This is not to say you can’t hire someone to share your articles, or to push some content out into the Twitterverse. You absolutely can – though if you’re even a little bit technology savvy or willing to learn, you can do it quickly and easily for yourself.

3 Reasons You Need to Tweet for Yourself

  1. Is you. If you’re not there, you’re not there. Obviously. People expect it to be YOU – so be there to interact. After your posts and content are scheduled, make time to be there and interact with those who interact with you.
  2. Is me. And by me, I mean the ME in social media. I want you to read MY stuff, too. I want you to say hello to ME. I want you to talk to ME.
  3. Most importantly, for credibility. If someone else is tweeting for you, and someone comes up to you at a speech and asks you about something you said on Twitter, and you give them the deer in the headlights look because you’re not tweeting your own stuff, you have ZERO credibility with that person, and they’re going to tell EVERYONE they know that you don’t know what you’re doing.

In conclusion, I want you to imagine this: You just gave the speech of your life in front of 230 million people, and some of those attendees come up to ask you questions and talk to you about what you just shared. You have a choice: ignore them, send them to your assistant to talk to, or respond yourself. Social media offers you the same choice. Choose wisely my friend.

Phil Gerbyshak

Phil Gerbyshak

speaker, author, coach, trainer at Phil Gerbyshak
Phil Gerbyshak is a chief connections officer, working with businesses to bridge the digital divide between customer and company. He travels the world speaking about creating and deepening connections, and is the author of four books, most recently "The Naked Truth of Social Media."
Phil Gerbyshak
Phil Gerbyshak
Phil Gerbyshak
Phil Gerbyshak

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