THE ART AND BUSINESS OF SPEAKING

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Are You a Triple Threat?

Are You a Triple Threat?

In football, a triple threat is someone who can run, pass and kick. In entertainment, it’s someone who can act, sing and dance. Profes... »

Expand-Your-Brand-sm

Expand Your Brand: How to Create Your Ideal Business Model

Ahhhh, the good old days. When a speaker could build a keynote business and speak 80 times per year for a $10,000 fee. The new economy has f... »

A Media Star is Born: Three Rules for the Perfect Interview

A Media Star is Born: Three Rules for the Perfect Interview

The 3 ironclad rules you need to know before talking to reporters. It happens to professional speakers every day: We turn on the television ... »

Address Their Problem with Your Value Proposition

Address Their Problem with Your Value Proposition

Whether or not you use presentations to persuade, sell, market or showcase, consider this simple question: If you’re presenting to a group o... »

When is it Time to Reinvent?

When is it Time to Reinvent?

Step back periodically to view your business and seize opportunities for change. In challenging economic times, many speakers ask, “What sho... »

Create, Don’t Copy

Create, Don’t Copy

My first question to my new client was, “So, what’s your topic and approach?” He responded, “My topic is innovation. I developed my methodol... »

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