THE ART AND BUSINESS OF SPEAKING

Negotiating & Booking

A Speaker’s Nightmare

A Speaker’s Nightmare

Have you heard people say that you should never leave the house without making an effort to look good, because you never know who you may bu... »

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Keynotes That Kill: How Your Program Titles Will Make or Break Your Brand

EXCITE YOUR READER Don’t let your brand be drowned out by your competition, underwhelming content, or information overload. It’s simple: We ... »

Publish or Perish!

Publish or Perish!

As someone who has spent a good amount of years in and around academia, the age-old phrase “publish or perish” is one that was constantly he... »

Do Associations Still Pay Speakers?

Do Associations Still Pay Speakers?

I hear this all the time when I present at NSA Chapter meetings. Generally the whine goes something like this, “Well, I’ve tried to ge... »

Why Fee Integrity is Hurting You

Why Fee Integrity is Hurting You

I first heard the term ‘fee integrity’ when I started hanging around the National Speakers Association. It means as a speaker yo... »

4 Steps to Publishing Your Breakthrough Book

4 Steps to Publishing Your Breakthrough Book

Many speakers spend a lot time dreaming about the day they will walk into a Barnes & Noble, or saunter past an airport bookstore, and se... »

Are You a Fan of BDA? 27 Tips to Add More Value to Your Speech

Are You a Fan of BDA? 27 Tips to Add More Value to Your Speech

As busy, traveling speakers, it’s easy to focus all attention on getting the gig, doing a great job and heading home. The most successful an... »

3 Reasons Why Your Website Needs New Content NOW

3 Reasons Why Your Website Needs New Content NOW

We’ve all seen it: a speaker’s website that looks like it was designed in 1990 and hasn’t seen the light of day, let alone... »

Are You Asking the Right Questions? 14 Key Questions to Ask Before Accepting a Speaking Engagement

Are You Asking the Right Questions? 14 Key Questions to Ask Before Accepting a Speaking Engagement

The phone rings. It’s a CEO you’ve never met, but he says a colleague told him about your high-quality keynote after seeing you some years a... »

Avoiding the Feast-or-Famine Cycle in Your Checkbook

Avoiding the Feast-or-Famine Cycle in Your Checkbook

If you are busy with revenue-producing activities, you’re probably cutting back on your marketing time. And when your calendar clears, so do... »

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